– by Richard Fine (Founder, BioPak)
When talking about innovation the story is usually quite simple, come up with an idea, figure out how to make it work and change the world. However, that is rarely how it actually happens. A more common narrative is, someone comes up with an idea but it never gets off the ground because no one is willing to accept it. The truth is that innovation is never a single event, but a process of discovery, refinement and transformation.
This is our story.